Why Cleartrip Is Betting Big On Local Services AdAge India - Times Internet
Cleartrip, a popular travel portal that helps consumer book flight tickets, hotels, and trains, has launched its latest endeavor in Local services. The key idea behind the initiative is to provide consumers with options within a particular city that includes food, entertainment, events, adventure and fitness. It helps the consumer solve its problem of ‘What […]
“What’s happening? Lot’s happening” with Cleartrip Local Outlook Business
Running out of things to do in your city? With Cleartrip Local, that’s a no-go. The online travel company has now launched a new portal that lists over 15,000 activities across 50+ cities, in an attempt to bring the ‘trip’ to the customer. The main idea behind the campaign is that many people do not know […]
“There’s a lot happening around you,” says Cleartrip in its new ad Brand Equity
Cleartrip has taken on the challenge of enabling customers to have more fun within cities throughout India. Its latest offering, Cleartrip Local, is known offers more than 20,000 things to do in 50+ cities ranging from activities, fitness, to eating out and events. To educate the consumers about its new offering, Cleartrip has launched a new […]
Cleartrip expands activities into local Tnooz
Indian OTA Cleartrip is adding a “Local” tab to its redesigned app, creating a clear distinction between local activities and its core travel products. Local, with the emphasis on experiential, is then split into four categories – activities, eating out, events and fitness. Cleartrip says that Local is “a bold re-imagining” of its Activities channel which it launched […]
Cleartrip goes ‘Local’ with experiential services Hindu Business Line
Online travel services provider Cleartrip, which recorded a GMV of $1 billion in FY 2016, will now offer experiential services too. The company, which raised its last round of funding five years ago and is not looking for additional funds, has created a new offering called ‘Local’. The service offers four categories — activities, eat-out, […]
Cleartrip to launch local solution on mobile app The Economic Times
Ever wondered about what more can you do in a city with a little extra time in hand? Online travel company Cleartrip has found a solution in their mobile application that offers various things to do in a city. “Based on the data we have, we found that a lot of youngsters look for local […]
Nearly 75% of Cleartrip’s traffic in Q4FY15 came via mobile Medianama
74% of Cleartrip’s overall traffic and 42% of all transactions on the platform came from mobile, the company said while sharing data on its Q4 2015 (Jan-March 2016) performance. Overall, the platform saw an 87% growth in total transactions year-on-year (YoY); with a 53% growth in air ticketing transactions and 64% growth in hotel transactions during […]
Out of the way tourists, Indians are exploring their own cities [INFOGRAPHIC] Tnooz
Indian OTA Cleartrip has found that most customers of its recently-launched activities channel are people looking to do more in their own city. Cleartrip launched its activities channel last August , and has built the inventory up to 13,000 experiences in 50 cities. In the January to March period Cleartrip found that 80% of the bookings were from users trying something in their […]
Cleartrip launches multi-city flight bookings on mobile ET Tech
Online travel agent Cleartrip has introduced multi-city flight bookings on its mobile apps, allowing consumers to book up to four flights in the same booking. In an official blogpost, Cleartrip said this feature will be offered in the same split screen design that users see on its website and mobile apps. The company claims it […]
Most Indians booked tickets for summer holidays in winter Hindustan Times
Summer vacations in Mumbai began last week with many schools closing for a two-month vacation, but families had started packing their bags well in advance, says data from travel companies. Almost four out of 10 summer travel bookings recorded by travel portal Cleartrip for instance, were done about two to four months ago. About 60% leisure […]
Indians fly abroad, stay at plush hotels even on short weekends Hindustan Times
Long weekends traditionally see impromptu trips a drive away from home. In 2015, however, many Indian leisure travellers hopped on flights and booked themselves in plush hotels, both within the country and at nearby foreign destinations, booking patterns observed around long weekends show. “Last year saw travellers choose numerous short-weekend breaks, instead of one-long annual holiday. […]
Gulf airlines in a price war as they compete for market share Gulf News
Dubai: Travellers in the UAE are reaping the benefits from a price war among the major Gulf airlines who are fighting for regional market share. The airlines are increasingly competing head-to-head on many Middle Eastern routes with their hubs only a short distance from each other. The falling oil price has helped cut fares with fuel […]
People today prefer short trips every quarter to a long annual vacation: Samyukth Sridharan Business Standard (The Strategist)
Travellers are more discerning now than they have ever been. With the proliferation of technology and smartphone-driven convenience, they have been exposed to the best online/mobile experiences available globally and are now expecting the same cutting-edge experience in their interactions. Some things have not changed, however: the expectation that the pricing is transparent and honest, that […]
How to deal with a consumer who doesn’t deserve to be the king The Economic Times (Brand Equity)
A couple of years ago, a young boy filed a lawsuit against an FMCG giant’s fairness cream brand alleging that its promise of making him fair had fallen through, causing him “mental injury.” Two years hence, the consumer forum ruled in his favour and asked the brand to pay a huge fine to the forum […]
#Outlook16: What Indian online travel companies plan to do in 2016 Medianama
What were the top developments for the sector in 2015? How has the sector changed since 2014? – Travelers have started to prefer unbundled itineraries more than pre-fixed, boxed itineraries. – Localization is a key ask from travelers who are looking to indulge in more in-city local activities. – Online hotel adoption has seen a considerable […]